Appellation Marlborough Wine (AMW) has reached a total of 49 members in the 18 months since launch, boasting over 90 certified wines from some of the region’s leading wine producers.
Introduced and trademark registered in June 2018, the primary aim of the initiative is to protect the origin, authenticity and integrity of wines produced in Marlborough.
It is initially focussed on Marlborough Sauvignon Blanc, to protect and promote wines that are made from 100% Marlborough grapes, grown sustainably from Marlborough vineyards and bottled in New Zealand.
“Appellation Marlborough Wine is about protecting the reputation this region has worked hard to build. It provides the wine buying public of the world with an assurance they can see and trust,” said AMW chair and owner of Dog Point Vineyards Ivan Sutherland...